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Message Delivery
We handle every aspect of your email delivery. In addition
to compiling and sending the appropriate email lists, our
services also include purging any unwanted addresses, murging
any of your existing lists with our lists, and tracking
any clickthroughs from the message to your site.
Understanding how mass mailing
works
There are companies who sell
you database of 50,000 or even 1 million users in Indian
and around the world. Buying the list will also get you
a pirated version of a mass mailing software.
What next
? just add your document and start firing 1 million mails
in 1 hour !
You are wrong
because
* It will get your web hosting services suspended immediately
for spamming
* It will get your domain blocked
by different ISP's, so even genuine correspondences cannot
reach you nor your customer.
* The people on the list get annoyed
because as you have been sold a list there are atleast 50
other companies who have spammed the list before you and
many prospective customers blacklist
such companies for doing any further business.
* It takes 5 seconds to transmit an email. So sending 50,000
emails will take 50,000 X 5 seconds = 250,000 seconds =
4166 minutes = 69.44 hours!
* Your Web server will crash
!
* Your email system will crash
!
* If you have a dedicated server
it will be thrown out of the server farm!
* If your email is 20KB in size, You will get a billed for
50,000 X 20KB = 1000 GB!
The above senario is not hypothetical
in any way. You yourself try sending emails from your Outlook
Express and observer the time it takes to send few mails.
So that's the way out ? How does
one send mass mails even to their existing subscribers without
affecting the services ?
We have the necessary hardware
and bandwidth which can take care of all the needs because
we specialise in the field. some of the services we offer
for to our customers are as below
Direct Opt-In Email
Marketing
Opt-in email is the process of sending
email to a targeted list of reciepients who have requested
information about your particular product or service AND
who have given us permission to send them email. Averaging
a 10-15% response rate, opt-in email produces the best return
on investment of any direct marketing medium. It is proving
to be the Internet's "killer application"!
Why Opt-In Email?
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Drive online sales
-
Reduce sales cycles
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Increase response rates
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Build brand awareness
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Communicate with customers
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Analyze real-time demographics
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Improve customer loyalty
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Immediate results
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Make informed decisions using real-time
feedback.
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Generate higher response rates at significantly
lower costs.
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Conduct tests easily on market segments
or price points.
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Study demographics.
- Change strategies or offers within
minutes.
As your online marketing and promotion
consultants, MCSINDIA provides your complete opt-in email
solutions. Our opt-in email services include the following:
Email List Compilation
Drawing from the most qualified and trusted opt-in email
sources, we compile a list of recipients designed to generate
the maximum results from your specific target audience.
With access to millions of email recipients across thousands
of categories, we can compile a list that precisely matches
the demographic profile of your target audience.
Email Message Composing
The percentage of response to your email marketing will
depend on the effectiveness of your email message. We consult
with you to develop and compose powerful email messages
that incorporate tried-and-true methods for yielding the
highest levels of response.
Message Delivery
We handle every aspect of your email delivery. In addition
to compiling and sending the appropriate email lists, our
services also include purging any unwanted addresses, mearging
any of your existing lists with our lists, and tracking
any clickthroughs from the message to your site.
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